AI search optimization and technical SEO

Make your site easy for Google and AI assistants to read, quote and link.

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People now ask an assistant before they open a search page. If the assistant cannot read your site, you are not in the answer.

The fixes are mostly technical and plain: clean markup, open crawler access and pages that answer the question first. We did this work on our own site and can do it on yours.

01Deliverables

What you get

  • A technical audit: crawling, indexing, speed and structured data
  • JSON-LD markup for your company, products, articles and FAQs
  • llms.txt and crawler rules for AI assistants
  • Answer-first page copy and FAQs for the questions buyers ask
  • Sitemap, canonical URLs and redirects set up correctly
  • Search Console and Bing setup, with a written baseline

02Process

How we work

One loop for our products and for client work. Every step is written down.

  1. Specify

    We agree which questions and searches you want to be found for.

  2. Plan

    We audit the site and rank the fixes by expected effect.

  3. Build and review

    We ship the fixes in small changes, each checked by a separate reviewer.

  4. Verify

    We validate the markup, confirm crawlers can read the pages and record a baseline.

03Proof

Where we already do this

Our own products and notes, open to read.

04FAQ

Questions

What is AI search optimization?
Making a site easy for AI assistants such as ChatGPT, Claude and Google AI Overviews to read and cite. It is also called generative engine optimization, or GEO.
How is it different from SEO?
It builds on SEO. The extra work is clear answers near the top of the page, structured data, and letting AI crawlers in.
Can you promise rankings or citations?
No, and nobody honestly can. We fix what is measurable: crawl access, markup, speed and clarity.
Have you done this on your own site?
Yes. This site serves llms.txt, structured data on every page and named rules for AI crawlers, and those crawlers visit it daily.

Work with us

Tell us what you want built.

A short form. We reply to every message about client work.

Contact us